About
Emmy award-winning former fashion stylist Chelsea Von Mach, opened her Santa Monica-based vintage boutique, "The Store", nestled next to Tartine, in February 2021. Von Mach's industry expertise spans over 20 + years and her globally-sourced treasure trove is sought after by Hollywood stylists, costume designers, and design teams. Featured five times on Deux Moi, her celeb-sighted marketplace showcases accurate trend forecasting of runway and day-to-day looks with an aesthetic that blends French and UK influence and a touch of Florence Welch meets Chloe Sevigny. “The Store” offers a curated collection that caters to both fashion aficionados and those seeking wearable vintage, allowing you to discover the essence of “cool girl style” in every forever item.